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guest blogger series: jaana’s shopaholic years

02/26/15

jaana-112 jaana-113 jaana-111

The other day, I turned to my husband and said “Hey, remember when I had like 60 pairs of jeans?”  He dead-panned, “No. I’ve completely blocked that out of my mind.”

Rightfully so.  It’s pretty embarrassing. It was in the midst of what I call the Shopaholic Years.  Shopaholic was not an official diagnosis, but more of a self-proclaimed title.  Shopping was my cardio, and I was all about the deals.  There was no pair of $20 jeans in my size left untouched.  They didn’t even have to fit great.  They were just good enough for the moment.  This in turn, left me continually looking for more.

I am the first to admit I still love to shop.  And I definitely go through phases – extremes one way or another.  At one point, I even gave up shopping for an entire year to try and get it under control. It was a good exercise in self-discipline, but about 2 months after the shopping diet ended, I began to relapse and fall into similar patterns.  Mostly I find when my self-esteem is wavering or I am struggling in other areas of life, shopping temporarily fills a void for me.  It’s that immediate gratification that feels so good yet solves nothing in the long run.

And here’s where the capsule wardrobe comes in and saves the day!

I think it works so well for me at this stage of life because I don’t have to quit shopping.  It just forces me to really hone my shopping skills in a different way.  And yes, I do consider shopping a skill.  It has to be treated as such.  Instead of just going and buying whatever catches my eye or whatever is cheapest, time and effort need to be put into building a wardrobe.  There is joy to be found in it.

I personally enjoy the whole process – scouring Pinterest for inspiration, making lists of what I really want, finding those items in my budget that I know I will wear again and again. I still second guess some of my purchases, and experience trial and error with online shopping.  And I still slip-up occasionally and get overly excited about a deal.  But for the most part, I have found it so gratifying.

So what can we learn from the Shopaholic Years?  No amount of jeans will solve your problems. Happiness is letting go of your jeans.  Let your faith be bigger than your jeans collection.  Breathe, they’re just jeans.  Sometimes the right path is to steer clear of the jeans sale.

OK I could do this all day.  Somebody make some memes already!

Top: Old Navy (same in a lighter wash here)
Bottoms: Gap 
 
Shoes: Aldo (on sale!)
 
Poncho: old from H&M (similar)
 
Bag: Kate Spade (similar for less here or here)
 
Watch: ArvoWear (love this one here)
 
Bracelets: Alex + Ani
 
Earrings: Target
jaana-bio

37 Comments

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Comments

  1. Renee says

    February 26, 2015 at 6:34 am

    Hey Jaana, thanks for this post! I’m constantly trying to stop being a shopaholic, but it is so difficult! Sometimes I realize I just sound like any other addict, and that scares me a bit… It gives me courage to read that you were able to stop buying useless things, and that you consider building a wardrobe a job. I love that idea!

    Reply
    • jaana says

      February 26, 2015 at 12:55 pm

      if i could do it, you totally can!

      Reply
  2. Janet says

    February 26, 2015 at 7:22 am

    Love this look! I’m obsessed with your bag! Do you know the style name of it? I’d like to see if I could track one down. I’ve been down sizing my bag population (that’s my vice) and would like to add this great neutral bag to my collection. I’m selling down my collection to only have great neutral bags and this would be perfect! I love the idea of a capsule wardrobe. I think most of us already wear a capsule wardrobe but have 10 times more than what we need in our closets. I do look at my purse collection as a separate entity and it’s own little capsule so I’m trying to organize it into it’s own capsule with only a few great quality pieces. Thanks for any help you can provide.

    Reply
    • Jaana says

      February 26, 2015 at 10:54 am

      I thought I’d NEVER remember the name of this bag, but I found the order email and it’s called the
      SOUTHPORT AVENUE MINI CARMEN! Good luck on the hunt :)

      Reply
      • Janet says

        February 26, 2015 at 12:52 pm

        Thank you very much!!

        Reply
      • Petunia says

        February 26, 2015 at 2:03 pm

        I love this look, and wanted to share something about the bag (I have this bag in Orange)–and the real beauty of it is that the bag can be worn cross body. So, you can catch a cab, your kids, hands-free!

        Reply
  3. Jodie says

    February 26, 2015 at 7:39 am

    Jaana,

    First off- this outfit is super stinking cute. I hope you’re getting to wear it often in the warmer SoCo weather. Secondly, this post completely hits home for me! While I haven’t had that quite that many jeans, I’ve definitely had that many shoes. Shoes, yep – those are my jeans.

    However, the process of building a capsule wardrobe has definitely helped me curb, and at the same time – satisfy – my shopping habit as well. Thanks for sharing!

    Reply
    • Jaana says

      February 26, 2015 at 10:56 am

      Oh girl. Shooooes. I feel ya. The beauty of shoes too is even if you gain or lose weight, they always fit. Tough habit to kick for sure.

      Reply
  4. Gretchen | Gretchruns says

    February 26, 2015 at 8:45 am

    I’ve definitely gone through a “shopoholic” stage in my life. I’ve donated a lot of clothes that I never, ever wear and unsubscribed to all those retailers’ emails that would convince me to buy more clothes. (Those are killer! I’ve saved so much money just by not knowing about sales!) My problem is buying basic grey/white/black T shirts instead of jeans! I probably owned one from every fast-fashion brand out there. Getting rid of all that and stopping my incessant shopping has made such a big difference in my happiness (and wallet!) Yay for us!

    Reply
    • Jaana says

      February 26, 2015 at 10:58 am

      Same with the email thing! You just have to stop reading them to be able to ignore the sales and not run out and buy buy buy.

      Reply
  5. Olivia says

    February 26, 2015 at 8:58 am

    You are seriously soooo cute!!! I love this outfit!!!!!! =)

    Reply
  6. Addison says

    February 26, 2015 at 9:02 am

    LOVE this. “Let your faith be bigger than your jeans collection.” Pure gold.

    Reply
  7. Laura says

    February 26, 2015 at 9:36 am

    I started my wardrobe last summer. Prior to that, whenever I had an event to attend, I’d run to the GAP and pick up a new shirt. Maybe new jeans, and then I’d pop over to Macys for a new trinket in the jewelry section.
    I went shopping with a friend and as we walked thru her section, she picked up every shirt that was her size, on sale, and a color she liked. She bought about a dozen shirts. All I could think about was how much I’ve changed my shopping habits. That habit was also me prior to my minimalistic closet.
    I’ve changed my habits and I’m proud of myself.

    Reply
    • Jaana says

      February 26, 2015 at 10:59 am

      When I was first dating my husband I’d buy a new outfit every weekend we he plans too! Proud of you sista!

      Reply
  8. Chloe says

    February 26, 2015 at 9:53 am

    1. Your hair. I salute you.
    2. This color palette. I will be copying when I plan my spring capsule.
    3. Your perspective and meme-ables. Hellah yes.

    We recently moved as I am finding that the lack of things in our immediate possession has made me/us so much happier; from a tiny wardrobe to a tiny kitchen…it is just all “less” and it has left room for us to be “more”. Love all around.

    Reply
    • Jaana says

      February 26, 2015 at 11:03 am

      I’m kind of looking forward to moving in the next couple years to REALLYNEVER get rid of stuff. :) Gld you’re enjoying the less!

      Reply
      • jaana says

        February 26, 2015 at 12:57 pm

        REALLYNEVER? no, just REALLY. you knew what i meant, yeah?

        Reply
    • Trish says

      February 27, 2015 at 2:37 pm

      I love your last thought of having less allows room for you to be more. Love love this idea. I am going to put on my post-it.

      Reply
  9. Jenn says

    February 26, 2015 at 9:54 am

    I feel you so much on this post! I am thinning the herd of shopaholic years from my closet right now. I have some GREAT pieces from that time… but they’re hidden by all the crap I bought that wasn’t so great. I am only allowing myself purchases that fit onto my predetermined list of must-have’s and once I find something it is often ridding me of 1, 2, or 3+ items that couldn’t do what one perfect item can.

    Thanks for reminding me there is a light at the end of the tunnel.

    Reply
  10. Kodi says

    February 26, 2015 at 10:06 am

    I am totally with you! My mom has always been all about the sales, and because she’s not a terribly picky dresser(except with jeans that fit her long lean legs!), that’s always worked really well for her. But I get ideas of what I want in my mind, and I used to pick up anything off the sale rack that was somewhat close. Now I spend time creating a list of what I’m really looking for, and I shop slowly, not necessarily buying the first thing I find and still sometimes taking advantage of sales and coupons. My closet is much happier for it!

    Reply
  11. Lisa says

    February 26, 2015 at 10:49 am

    I absolutely love this! I’ve recently realized that I struggle with the same thing — “I’m feeling a little down. I bet lipstick will solve it!” This post was lovely and affirming. Thank you!

    Reply
  12. Kristin W says

    February 26, 2015 at 11:25 am

    This is me! I’m still working on honing in my skills in order to not go crazy with shopping when I start a new capsule. There’s definitely something to be said for searching out specific pieces I love instead of buying every single semi-cute sale item!

    Reply
  13. Andrea H says

    February 26, 2015 at 11:35 am

    ‘Let your faith be bigger than your jeans collection,’ now there is a quote!! So true. I am still untangling my shopping from my emotions, and though somedays it’s really hard, in the long run I feel better. Love this post Jaana. I also love the booties! I bought them the first time you posted that they are on sale, and they’re are some of my favorite shoes!

    Reply
    • jaana says

      February 26, 2015 at 12:58 pm

      woohoo!

      Reply
  14. Michele says

    February 26, 2015 at 11:41 am

    I just went online and bought those ADORABLE 1/2 price aldo boots you are wearing!! You look great!

    Reply
    • jaana says

      February 26, 2015 at 12:58 pm

      hope you love them as much as i do!

      Reply
  15. Christina says

    February 26, 2015 at 12:21 pm

    I love this way of wearing a cape. I don’t know why but I would not have reached for a shirt with a collar but it looks great. I’ve turned a new leaf and just purchased a new pair of jeans for the first time in years, but my shopaholic jean days are currently hidden under the bed. You may have just encouraged me to officially part ways with my ghost of shopping past.
    P.S. You and your posts are adorable!

    Reply
  16. Karen says

    February 26, 2015 at 12:59 pm

    While I have not yet actually started a capsule wardrobe, I’m beginning to move in that direction since finding the Unfancy Blog. Like you, I like to shop, and I looooove to get good deals. What ended up happening to me is that I have all these pieces that I got for good prices, but no real outfits. I end up wearing things that I don’t feel great in because I feel guilty that they are hanging in my closet unworn… Anyway I’m beginng to think of things seasonally. Like, now I don’t feel bad that I haven’t worn a shirt in months, because it’s a fall shirt and it’s winter right now. And I’ve also convinced myself to buy a few things at full price because I love them and know I will wear them a lot. Better to invest in a couple great things than a bunch of okay things. I am loving the shift in thinking!!

    Reply
    • Tammy says

      February 26, 2015 at 3:50 pm

      yes Karen- my thoughts too. I’ve done two capsules- loved the Fall…. okay with my Winter. Loving the process and discipline the capsule affords me.

      Reply
  17. Tammy says

    February 26, 2015 at 3:49 pm

    Love this post! Thanks for giving us your inner thinking and journey. It is inspiring and insightful. I enjoy your sense of style. Thanks for sharing it with us.

    Reply
  18. Kari says

    February 26, 2015 at 4:03 pm

    I have truly benefited from friends who were shopoholics. Some of my favorite pieces were hand me downs after they wore them once. I got to the point where I almost wanted them to shop for me. They knew my body type better than I did!
    Kari
    http://www.sweetteasweetie.com

    Reply
  19. Sarah says

    February 26, 2015 at 9:35 pm

    Super cute hair! I need to see different views!

    Reply
  20. Ame says

    February 26, 2015 at 10:48 pm

    Jaana, i LOVE your colours! Beautiful inspiration for my first ever capsule wardrobe. Do you have a blog too? I’d love to follow it! Please give me the info on how I can find and start following you.

    Thank you!

    Reply
    • Caroline says

      February 27, 2015 at 12:15 am

      Hi Ame! Her blog address is:

      http://www.thismomsgonnasnap.com/

      She’s awesome — enjoy!

      xo Caroline

      Reply
  21. KateT says

    March 1, 2015 at 2:14 pm

    For me its handbags. I have dozens and dozens. I can’t have just one or two because that just doesn’t fit every occasion. I think internet shopping really hasn’t helped. I press that button and tell myself I’ll send it back if it isn’t exactly right, but I never do!

    Reply
  22. Dina says

    March 5, 2015 at 12:36 am

    It’s so funny I came across this blog and your guest post. I am in the midst of a jean problem right now. I thought to myself, “Instead of all of these pairs, you could own two or three that fit you really well.”

    Reply
  23. JoJo says

    March 6, 2015 at 7:55 am

    Love this post! I like to shop, but don’t like to over-shop. I’m new to the capsule wardrobe lifestyle, but for spring, I’ve really enjoyed hunting for the ‘perfect navy cropped pant.’ I know it’s one of the pieces I want for spring, but I won’t settle til I find the right one. In the past, any would have been ok and I probably would have bought 3 colors. The capsule wardrobe really hones in your shopping, which is MORE fun that just acquiring.

    Reply

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